Early Wednesday news broke that Yelp was suing the creators of "South Park" for $10 million after the show parodied the company.
“Today Yelp Inc. filed a $10 million dollar lawsuit against the creators of South Park and Comedy Central.” NBC.com.co (note the URL) wrote. “In the lawsuit, Yelp is seeking damages caused by the latest episode of South Park which lampooned the customer review and local business rating website.”
The article also featured a quote from the show's creators Matt Stone and Trey Parker
"We've taken a hard look at the information presented to us, and after reviewing it, we have given Yelp and their lawsuit only one star. Their lawyers delivered us legal documents in a very unprofessional manner; not bothering to smile or even a quick handshake. The writing on the envelope was barely legible and in two different colors. It is our personal opinion that Yelp could do a much better job by not suing us for ten million dollars."
This would be big news if it wasn’t fake.
It turns out that NBC.com.co is a satirical news site and the news was a joke.
Twitter didn’t think it was joke though.
Yelp sues South Park. Genius PR moves ensue: "We have given Yelp and their lawsuit only one star". https://t.co/SM3Vyk4RQv— Cody Townsend (@codytownsend) October 21, 2015
Yelp is apparently suing South Park for $10 million dollars over last week's episode, proving the exact point they were trying to make.— Ethan (@EthanGSN) October 21, 2015
Yelp files $10 million lawsuit against "South Park": San Francisco-based online review site Yelp Inc. has filed a… https://t.co/fiOSOikvAh— Breaking SF News (@breakingsfnews) October 21, 2015
@SouthPark tell your lawyers i'll volunteer pro-bono to assist with this incredibly hilarious yelp lawsuit.— Alex Desrosiers (@ag_desrosiers) October 21, 2015
Matt Lee is a Web producer for Metro New York. He writes about almost everything and anything. Talk to him (or yell at him) on Twitter so he doesn’t feel lonely@mattlee2669.